Home Motorcycle brand Moto Morini, an Italian motorcycle brand, is coming to India!

Moto Morini, an Italian motorcycle brand, is coming to India!

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After Keeway, Adishwar Auto Ride India is about to bring another European brand of two-wheelers to our shores!

Last month, Adishwar Auto Ride India, part of the Mahavir Group which handles Benelli’s operations in India, launched Hungarian two-wheeler brand Keeway here. And now the group is set to bring another European motorcycle brand to India – Moto Morini, which is an Italian motorcycle brand.

Although not yet officially confirmed, Moto Morini is expected to get an independent dealer network here, separate from the Benelli outlets. Interestingly, the international Moto Morini site only has two products – the Seiemmezzo and the X-Cape – listed at the moment, but Adishwar Auto Ride has confirmed that they will be introducing four Moto Morini products here. So it will be interesting to see the brand new products that are in the works. Expect the first product announcement in the coming weeks.

Motorcycle Morini Seiemmezzo SCR

Motorcycle Morini Seiemmezzo SCR

Sharing his thoughts on the latest development, Vikas Jhabakh (MD, Adishwar Auto Ride India Pvt Ltd) said, “We are delighted to introduce this renowned and prestigious brand to Indian motorcyclists. At Adishwar Auto Ride India, one of our main endeavors is to create values ​​through our relationships with our customers. With the introduction of Moto Morini, we aim to meet the demands of Indian buyers in the premium mobility segment. With our tenure and experience in the superbike segment, we are certain to successfully establish the brand in the country.

Motorcycle Morini Seiemmezzo STR

Motorcycle Morini Seiemmezzo STR

Founded in Bologna in 1937 by Alfonso Morini, Moto Morini is an iconic Italian motorcycle manufacturer, with a rich heritage spanning over 85 years. Moto Morini is also famous for building racing bikes in the 1950s and 1960s. Currently, the brand has over 119 outlets in European markets.

*All images used are for representation purposes only. The featured products are yet to be confirmed for India launch.

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